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UK Configurator

7221 Views 22 Replies 12 Participants Last post by  Bas310
I've noticed that the G 310 R configurator is up on the UK site, but there are no additional equipment to select from. Think it's still being updated or is there really nothing else to choose from besides color?

https://build-my-bike.bmw-motorrad.co.uk/index_en_GB.html?cookie=1#/configurator/0G01/P0N0Z
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Their configuration page is most likely still under revision, there isn't even a brochure for the G 310 R let alone a proper build page.
At least the colors change and you can get different views :)

But seems like it's just to give people something to look at whilst they figure out finishing the configurator. Keeps the interest.
Think they'll do the same for the GS? Just put up an unfinished build page with colors only?
At least the colors change and you can get different views :)

But seems like it's just to give people something to look at whilst they figure out finishing the configurator. Keeps the interest.
It's just too bad that you still need to see those colors in person to really decide on what you want unless you already feel strongly towards certain colors, which in that case this configurator could be enough.

In my situation I hope Strato Blue looks as vibrant as it does in those pictures.
Think they'll do the same for the GS? Just put up an unfinished build page with colors only?
On motorrad.co.uk/uk/en/bike/adventure/g310gs/g310gs_overview.html

It has the 360° pictures of the 3 colours. No configurator yet though.
It's going to be a while yet before we see the GS configurator go live if the R build page hasn't been updated yet. It also has a scheduled summer arrival in the states, so we may have to wait until the start of summer.
While we wait for the config to go live, keep an eye out on BMW Motorrad's social media, if there's anywhere you will find out it goes live, that will be the first.
Still isn't very useful.

When I was looking I tried to use the configurator, but the only option other than the colour is the new rider package, which is about as useful to me as an ashtray!
When I mentioned this to the dealer he said that it was because it was a new model?
It has nothing to do with being a new model as BMW hierarchy do not appear to treat the G310R as a real BMW motorcycle. They would not introduce a 1200GS model in such a casual manner. I think BMW have behaved abominably in the shabby way that they have introduced the G310R to the market place with delayed introduction times and lack of spares and accessories, despite their usual advertising. I think it's time for BMW to have an emergency committee meeting at the highest level to sort out all of the problems, especially the non availability of accessories - the centre stand (or lack of it even though it was originally in the advertising!) in particular.
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At least the colors change and you can get different views


But seems like it's just to give people something to look at whilst they figure out finishing the configurator. Keeps the interest.
It's just too bad that you still need to see those colors in person to really decide on what you want unless you already feel strongly towards certain colors, which in that case this configurator could be enough.

In my situation I hope Strato Blue looks as vibrant as it does in those pictures.
I originally wanted the white but when I saw the Strato Blue I loved it.
Glencoeman
I agree on what you stated.
It is time for BMW to serve all their customers in the right way.
They put their decal (BMW) on this Beamer and therefore it’s one of the BMW’s.
No exceptions.

What can we do as a forum to make BMW listen and start acting as a good and responsible ‘father’ ?
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It has nothing to do with being a new model as BMW hierarchy do not appear to treat the G310R as a real BMW motorcycle. They would not introduce a 1200GS model in such a casual manner. I think BMW have behaved abominably in the shabby way that they have introduced the G310R to the market place with delayed introduction times and lack of spares and accessories, despite their usual advertising. I think it's time for BMW to have an emergency committee meeting at the highest level to sort out all of the problems, especially the non availability of accessories - the centre stand (or lack of it even though it was originally in the advertising!) in particular.
I get what your saying, but... this being their first go at a motorcycle being produced out of country, lessons are
being learned. As consumers we expect more, especially from a high end manufacturer as BMW. But as I have said in
my thread, "We are the beta testers", there will be issues. Delayed introduction was a quality control issue, as for accessories, some are out, more to come soon. Yes they screwed up with the centre stand issue, but really not a critical
problem that can't be resolved. My concern may be the more serious issues coming to light so far.
Waterpump, cold starting reliability, real operational concerns for me.
There may have been a developmental and production rush to get this model out against the competition.
I do think the BMW hierarchy is aware and concerned about this model though, as it may tarnish the brand and
what they hoped to do (attract new buyers), if it ends up being substandard.
Time will tell.:|
I thought that the G650GS was produced in Korea by Kymco. If that is the case, then BMW should have all the experience of bikes being manufactured outside Germany. The 650 Funduro was also manufactured by Aprilia in Italy. If there was a rush to get the G310 into the markets, I would hate to see how long it would take if they took their time. Don't make excuses for BMW as, I have said before, they would not have made the same mistakes with a 1200GS flagship model. If they have learnt their lesson, why are parts and accessories still in short supply twelve months after being introduced?
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I thought that the G650GS was produced in Korea by Kymco. If that is the case, then BMW should have all the experience of bikes being manufactured outside Germany. The 650 Funduro was also manufactured by Aprilia in Italy. If there was a rush to get the G310 into the markets, I would hate to see how long it would take if they took their time. Don't make excuses for BMW as, I have said before, they would not have made the same mistakes with a 1200GS flagship model. If they have learnt their lesson, why are parts and accessories still in short supply twelve months after being introduced?
After rereading my reply it does sound like I am making excuses.
My apologies.
I was not aware Kymco made the G650GS or the Funduro by Aprilia.
My mistake in "assuming" and not actually knowing the facts.
And to answer your question on the parts and accessory supply, I have no idea.
I guess BMW is just not the same company it once was.
I was just theorizing what may be the issues with this model.
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The questions still remains, what can we, the forum, do about this ‘problem’
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They dont care
The market is in south asia and other small countries
i think the european market is small for this bike
they thought there was a bigger market in europe but it isnt
And the people who bought the bikes are not the age what was in there mind of the devolepers (younger people)
So time will tell of this bike is a bestseller or not
So far not in europe.
This is my first BMW, as others have said they wouldn't and didn't launch the next or current GS1200 without the accessories available on the configurator, it can add a great deal of value to the sale for a start.
Maybe the rushed it on to the market, even so I would have thought they should have had it sorted out by now?
If there weren't any accessories available for it, I could understand it, but that just isn't the case.
i think the european market is small for this bike
they thought there was a bigger market in europe but it isnt
And the people who bought the bikes are not the age what was in there mind of the devolepers (younger people)
So time will tell of this bike is a bestseller or not
So far not in europe.
According to a guy on the German forum you're following, "the Moto Industry Assocaition says the G 310 R is ranked 43 with 713 units in the stats for 2017. A quite good number given the fact the R Nine T Scrambler is ranked 38 and the R 1200 RT is still behind the 310". So, bestseller or not ? :wink2:
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It is time for BMW to re-evaluate their sorry record on the G310 as it has turned out to be a sales success in their own backyard by outselling one of their flagship models. In addition to the 713 G310Rs, BMW also sold 148 G310GS units even though they were not introduced until very late in 2017 - the G310R was introduced in Germany about April 2017.
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